Jung Woo Sung Directs New Commercial for Channel XTM 2012-09-17 20:00 l CJ E&M enewsWorld Lee, InKyung Translation Credit : Erika Kim Jung Woo Sung both directed and starred in the new commercial for CJ E&M′s channel for males, XTM. A rep from XTM said on September 17, "The third icon to represent XTM, following the global stars Rain and Lee Byung Hun, had to be a man that Korean men acknowledge [as a great man]. Jung Woo Sung is the icon that all Korean males acknowledge and want to be like, as he is a global star yet is modest, never tires and is passionate toward his life; he fits perfectly the ideal man ′Extra Ordinary Men′ XTM aims for, which brought us to choose him as our model." The commercial is also gathering interest for being directed by Jung Woo Sung himself. The actor previously made his debut as a director through a music video, and since then has continued to dream of becoming a skilled director. It is said he cared about every detail for the XTM commercial, looking over everything from A to Z. Jung Woo Sung thus joins the ranks of Yoo Ji Tae, Gu Hye Sun and Yun Eun Hye, who have also made debuts as directors. Jung Woo Sung said, "It wasn′t easy to do everything myself from design to filming and acting, but I had fun shooting it because it was a new try and didn′t even realize how the time flew by." The teaser for the new commercial was released on September 17, and the full commercial will air through XTM in early October.